Innovating Strategy ProcessesISBN: 978-1-4051-2939-8
Hardcover
296 pages
December 2004, Wiley-Blackwell
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Steven W. Floyd is the Cizik Chair of Strategic Management,
Technology and Manufacturing and a Professor in the Management
Department at the University of Connecticut.
Johan Roos a former Professor of Strategy and General
Management, is now the Director of Lausanne-based Imagination Lab
Foundation.
Claus D. Jacobs is Research Fellow with the Imagination
Lab Foundation in Lausanne.
Franz W. Kellermanns is Assistant Professor of Management at the Mississippi State University’s College of Business and Industry.