Food Product Development: Based on ExperienceISBN: 978-0-8138-2029-3
Hardcover
216 pages
October 2002, Wiley-Blackwell
This is a Print-on-Demand title. It will be printed specifically to fill your order. Please allow an additional 10-15 days delivery time. The book is not returnable.
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* "How to" guide of successful product and process development.
* the authors address the following key components of product development: Managing the Product Development Process, Consumer & Market Research, Making It Happen, Cost & Pricing
* includes a case study and several short case history lessons
* the authors address the following key components of product development: Managing the Product Development Process, Consumer & Market Research, Making It Happen, Cost & Pricing
* includes a case study and several short case history lessons