Ten Deadly Marketing Sins: Signs and SolutionsISBN: 978-0-471-65022-5
Hardcover
160 pages
April 2004
 This is a Print-on-Demand title. It will be printed specifically to fill your order. Please allow an additional 10-15 days delivery time. The book is not returnable.
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“…I heartily recommend it to both the marketing
professional and non-marketing manager...” (Journal of
Consumer Marketing, Vol.22, No.1, 2005)
“…everyone in marketing should give this a read…” (Media Week, 27 July 2004)
“…might well be the most instantly useful marketing guide to come off the shelf for years…” (Internetworks, September 2004)
“… a ‘must-have’ title for anyone aiming to remain competitive in their respective market place.” (Publishing News, 19th March 2004)
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