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Casting for Big Ideas: A New Manifesto for Agency Managers

ISBN: 978-0-471-30954-3
Hardcover
256 pages
June 2003
List Price: US $53.00
Government Price: US $27.03
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ANDREW JAFFE is the Executive Director of the Clio Awards, which salutes the best efforts in advertising every year. He is also the President of Compass Consulting of Norwalk, Connecticut, a consulting group that advises advertising agencies on organizational and management issues and conducts agency searches for clients. He is a former editorial director and vice president at Adweek.
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