Textbook
Global Strategy and the OrganizationISBN: 978-0-471-25029-6
Paperback
224 pages
April 2003, ©2004
This is a Print-on-Demand title. It will be printed specifically to fill your order. Please allow an additional 10-15 days delivery time. The book is not returnable.
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Chapter 1. The Challenge of Globalization.
Chapter 2. Developing a Global Expansion Strategy.
Chapter 3. Analysis of Wal-Mart’s Global Expansion.
Chapter 4. Building Global Competitive Advantage.
Chapter 5. Cultivating a Global Mindset.
Chapter 6. Leveraging Knowledge Across the Global Network.
Chapter 7. Creating and Managing Global Business Teams.
Chapter 8. Transforming the Global Game.
Chapter 9. Globalization in the Digital Age.
Notes.
Bibliography.
Name and Subject Index.
Company Index.