Wiley.com
Print this page Share
Textbook

Global Strategy and the Organization

ISBN: 978-0-471-25029-6
Paperback
224 pages
April 2003, ©2004
List Price: US $132.95
Government Price: US $99.80
Enter Quantity:   Buy
Global Strategy and the Organization (0471250295) cover image
This is a Print-on-Demand title. It will be printed specifically to fill your order. Please allow an additional 10-15 days delivery time. The book is not returnable.

"Global Strategy and Organization by Gupta and Govindarajan is a masterful text. It achieves the near-impossible that every instructor seeks for the classroom when choosing a textbook: that it be simultaneously grounded in research and yet, inform practice; that it be to-the-point and yet, be detailed; that it offer practical management wisdom, and yet avoid the tendency to oversimplify; that it be current as well as forward-looking, and yet, be anchored in the history of its literature and ideas?.. As we all know, the issues with globalization and its implications for firms and managers are not anymore those of 'why,' but rather, how, how soon, how effectively, and how sustainably. Gupta and Govindarajan address these issues head-on. If questions such as how you establish the necessary presence globally, how you convert that presence into global competitive advantage, how you develop a global mindset to enhance that advantage, and finally, how you sustain that advantage for the long haul by taking charge of the 'rules of the game' are the ones you deal with in the classroom, then Global Strategy and Organization is it."

Anant Sundaram
Professor of Finance, Thunderbird - The American Graduate School of International Management


"Gupta and Govindarajan's textbook is impressive in its accessibility to a range of audiences. It works in the executive development classroom as well as with MBAs or even with advanced undergraduates. Rich in vivid examples and in frameworks that help reduce the complexity inherent in a global world, the book is immediately useful to managers, while challenging them at every step to stretch their world-views."

Srilata Zaheer
Carlson School Professor of Strategic Management and Organization, University of Minnesota


"At a time when many of the leading international companies that populated the syllabi of strategy and international business courses in the 1990s have fallen from their pedestals, Gupta and Govindarajan have given us a book that succinctly lays out the dynamics of global competition and explains clearly why it is such a challenge to build sustainable competitive advantage in the early twenty-first century. Building on a decade of intense research in global companies, they have a written a compelling and readable volume that will be invaluable to students and faculty in a wide range of courses in strategy, international business, and organization studies."

D. Eleanor Westney
Society of Sloan Fellows Professor of Strategy and International Management
MIT Sloan School of Management


"Professors Anil Gupta and Vijay Govindarajan are eminent scholars, teachers and consultants in their field. In Global Strategy and Organization they combine their rich expertise to create a brilliant new book on how a firm can exploit the forces of globalization in order to build a competitive advantage for itself. Their simple and yet powerful framework offers a step-by-step approach for mastering the complexities of globalization. A must read for any serious student of international business."

Bala Chakravarthy
Shell Professor of Sustainable Business Growth IMD, Switzerland

Back to Top