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Textbook

Introduction to the Hospitality Industry, 8th Edition

ISBN: 978-0-470-39916-3
Paperback
576 pages
February 2011, ©2012
List Price: US $118.95
Government Price: US $56.92
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Introduction to the Hospitality Industry, 8th Edition (0470399163) cover image

Part 1. Perspectives on careers in hospitality 1

Chapter 1. The hospitality industry and you 3

Chapter 2. Forces affecting growth and change in the hospitality industry 33

Part 2. Food service 61

Chapter 3. The restaurant business 63

Chapter 4. Restaurant operations 103

Chapter 5. Restaurant industry organization : chain, independent, or franchise? 127

Chapter 6. Competitive forces in food service 159

Chapter 7. Issues facing food service 183

Chapter 8. On-site food service 213

Chapter 9. Lodging : meeting guest needs 257

Chapter 10. Hotel and lodging operations 293

Chapter 11. Forces shaping the hotel business 333

Chapter 12. Competition in the lodging business 367

Part 4. Travel and tourism 405

Chapter 13. Tourism: Front and center 407

Chapter 14. Destinations: Tourism generators 437

Part 5. Hospitality as a service industry 483

Chapter 15. The role of service in the hospitality industry 485

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