Textbook
Introduction to the Hospitality Industry, 8th EditionISBN: 978-0-470-39916-3
Paperback
576 pages
February 2011, ©2012
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- The classic introductory textbook for hospitality majors where the course includes management topics
- Appealing full color interior design
- Includes a full exploration of the significant changes that have taken place in hospitality and tourism in the post 9/11 world
- Comprehensive treatment of the entire hospitality industry, and thoroughly updated to reflect the latest trends in the hospitality, foodservice, and travel/tourism industries
- Learning objectives, summaries, review questions, key terms concepts are contained in each chapter
- “This Chapter Should Help You” learning objectives are directly tied to sections within each chapter, easily facilitating ready assessment of learning outcomes
- “Industry Practice Notes” take a closer look at specific trends in the hospitality industry
- “Case Histories,” which emphasize real-world examples from renowned hospitality organizations and associations
- “Careers in Hospitality” discussion points are integrated throughout the book and are highlighted with an icon