The Executive Guide to Strategic PlanningISBN: 978-1-55542-032-1
Hardcover
168 pages
January 1991, Jossey-Bass
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Tables and FiguresPrefaceThe Author
1. What is Strategic Planning
2. Gaining Organizational Commitment to Strategic Planning
3. Defining the Organization's Mission
4. Producing a Strategic Analysis
5. Formulating Strategy: Determining the Organization'sDirection
6. Selecting and Validating Long-Term Objectives
7. Translating Ideas into Action Through Integrated Programs
8. Compiling and Presenting Financial Projections
9. Developing and Implementing Your Strategic Plan
1. What is Strategic Planning
2. Gaining Organizational Commitment to Strategic Planning
3. Defining the Organization's Mission
4. Producing a Strategic Analysis
5. Formulating Strategy: Determining the Organization'sDirection
6. Selecting and Validating Long-Term Objectives
7. Translating Ideas into Action Through Integrated Programs
8. Compiling and Presenting Financial Projections
9. Developing and Implementing Your Strategic Plan