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The Apparel Industry, 2nd Edition

ISBN: 978-1-4051-3599-3
Paperback
328 pages
August 2006, Wiley-Blackwell
List Price: US $73.99
Government Price: US $37.72
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The Apparel Industry, 2nd Edition (1405135999) cover image
This is a Print-on-Demand title. It will be printed specifically to fill your order. Please allow an additional 10-15 days delivery time. The book is not returnable.


  • Essential subject for students at undergraduate and postgraduate levels.
  • An expert guide to a bewilderingly complex industry.
  • No competition.
  • Addresses global issues, the opportunities and threats, with strategies for survival.
  • Author is Editor of International Journal of Fashion Marketing and Management.

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