Textbook
The Strategy Reader, 2nd EditionISBN: 978-1-4051-2687-8
Paperback
568 pages
September 2004, ©2004, Wiley-Blackwell
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Susan Segal-Horn is Professor of International Strategy at the Open University Business School, where she is also Chair of the Strategy MBA Programme. She is the co-author of The Dynamics of International Strategy (1999) and editor of The Challenge of International Business (1994).