Customer.Community: Unleashing the Power of Your Customer BaseISBN: 978-0-7879-5621-9
Hardcover
288 pages
April 2002, Jossey-Bass
This is a Print-on-Demand title. It will be printed specifically to fill your order. Please allow an additional 10-15 days delivery time. The book is not returnable.
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Drew Banks is an independent management consultant and former vice president of Community at ThirdAge Media. He has also served as director of Worldwide Performance Support and Employee Communications for SGI. Kim Daus is director of organization learning and communication at Intuit and former vice president of content and community at ThirdAge Media. Banks and Daus are co-authors (with Markos Kounalakis) of Beyond Spin: The Power of Strategic Corporate Journalism (Jossey-Bass, 2000).