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Sales, Marketing, and Continuous Improvement: Six Best Practices to Achieve Revenue Growth and Increase Customer Loyalty

ISBN: 978-0-7879-0857-7
Hardcover
306 pages
February 1997, Jossey-Bass
List Price: US $45.00
Government Price: US $28.80
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Sales, Marketing, and Continuous Improvement: Six Best Practices to Achieve Revenue Growth and Increase Customer Loyalty (0787908576) cover image
This is a Print-on-Demand title. It will be printed specifically to fill your order. Please allow an additional 10-15 days delivery time. The book is not returnable.

DANIEL M. STOWELL is president of D.M. Stowell & Company and provides consulting, training, facilitation, research, and project management services in the areas of sales, marketing and quality. Stowell also draws on his 26 years of experience with the IBM Corporation, where he held management positions in Sales, marketing, and quality improvement. he has contributed to such publications as Quality Progress and Quality Digest, an is an active member of the American Society for Quality Control and The American Marketing Association. He lives in Southbury, Connecticut.
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