Landscapes of CapitalISBN: 978-0-7456-5208-5
Paperback
224 pages
May 2011, Polity
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- A cutting edge exploration of corporate advertisements of the past two decades
- Uses semiotic analysis to show how advertising feeds into our imaginative model of the global capitalist landscape
- Written by two leading scholars of advertising and consumer culture, whose past books in this area have been bestsellers
- Supported by a website including hours of ad footage and analysis