Global Culture Industry: The Mediation of ThingsISBN: 978-0-7456-2483-9
Paperback
248 pages
March 2007, Polity
Other Available Formats: Hardcover
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- Compelling and startlingly original account of the global
dominance of brands from two important figures in the field
- Theoretically and empirically rich examination of the power of
‘stuff’
- Preponderance of lively illustrative material from everyday
life will help the book appeal to advanced undergraduates, as well
as scholars
- This book is set to become a classic text