Soap OperaISBN: 978-0-7456-2654-3
Hardcover
240 pages
January 2003, Polity
Other Available Formats: Paperback
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This is the first book to consider the soap opera within the
economy of broadcasting; it includes a chapter based on interviews
with leading broadcasting executives who give their analysis of the
importance of the soap opera to their industry. The perspective of
television producers as well as the views of audiences are also
taken into account.
Accessibly written, Soap Opera links the genre to both its media and its literary heritage, and argues that soap operas cross international boundaries through the universal appeal of their characters and their stories. It will be of particular interest to students of media and cultural studies, literary studies, sociology and television production courses, as well as to professionals in the television industry.