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Making Innovation Pay: People Who Turn IP Into Shareholder Value

Bruce Berman (Editor), Kevin Rivette (Foreword by)
ISBN: 978-0-471-73337-9
Hardcover
224 pages
March 2006
List Price: US $44.00
Government Price: US $22.44
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BRUCE BERMAN is President of Brody Berman Associates, Inc. in New York, a management consulting and communications firm that works closely with innovation-based businesses, investors and assets. Bruce has implemented marketing and business development programs on behalf of more than 200 businesses and IP owners worldwide. He is editor and contributing author of Hidden Value: Profiting from the Intellectual Property Economy and From Ideas to Assets: Investing Wisely in Intellectual Property (Wiley), which has been translated into Japanese.

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