Breakthrough: How Great Companies Set Outrageous Objectives and Achieve ThemISBN: 978-0-471-45440-3
Hardcover
256 pages
November 2003
Other Available Formats: E-book
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Breakthrough will help executives lead their teams to
peerless, unsurpassed performance by helping them define a grand
goal and engage the organization to pursue and achieve that goal,
no matter how difficult the challenge seems. Based on a ten-year
landmark study of more than seventy bold, breakthrough companies
such as IBM, Dayton-Hudson, Progressive Insurance, EMC, American
Standard, Charles Schwab, and Dell Computer, the book shows how
these remarkable companies adopted outrageous objectives and then
did what it takes to achieve remarkable results.