Wiley.com
Print this page Share
Textbook

Critical Marketing: Issues in Contemporary Marketing

Mark Tadajewski (Editor), Douglas Brownlie (Editor)
ISBN: 978-0-470-51198-5
Paperback
416 pages
December 2009, ©2008
List Price: US $77.95
Government Price: US $52.44
Enter Quantity:   Buy
Critical Marketing: Issues in Contemporary Marketing (0470511982) cover image
This is a Print-on-Demand title. It will be printed specifically to fill your order. Please allow an additional 10-15 days delivery time. The book is not returnable.

Dr Mark Tadajewski, Department of Accounting, Finance and Management, University of Essex.

Related Titles

Strategic Marketing

Brand Relevance: Making Competitors Irrelevant
by David A. Aaker
Strategic Marketing: In the Customer Driven Organization
by Frank Bradley
Project Marketing: Beyond Competitive Bidding
by Bernard Cova, Pervez Ghauri, Robert Salle
The Marketing Plan, 5th Edition
by William A. Cohen
Rethinking Marketing: Developing a New Understanding of Markets
by Hakan Hakansson (Editor), Debbie Harrison (Editor), Alexandra Waluszewski (Editor)
Strategic Market Relationships: From Strategy to Implementation, 2nd Edition
by Bill Donaldson, Tom O'Toole