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2 matches for "Mark Gabbott"
Textbook
Consumers and Services
by Mark Gabbott, Gillian Hogg
June 1998, ©1998
,
Paperback
Textbook
Services Marketing Management: A Strategic Perspective, 2nd Edition
by Hans Kasper, Piet van Helsdingen, Mark Gabbott
May 2006, ©2005
,
Paperback
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Services Marketing Management: A Strategic Perspective, 2nd Edition
Instructor Companion Site
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Services Marketing Management: A Strategic Perspective, 2nd Edition
Student Companion Site
Related Subjects
Consumer Behavior
General Marketing & Sales