Uncommon Sense: Out of the Box Thinking for An In the Box WorldISBN: 978-1-84112-477-3
Paperback
254 pages
April 2004, Capstone
 This is a Print-on-Demand title. It will be printed specifically to fill your order. Please allow an additional 10-15 days delivery time. The book is not returnable.
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Standby xi
Where Did This Book Come From? xv
Byte 00 – Boot Up 1
Byte 01 – Education That Doesn’t Fit 8
Byte 02 – Conference Turnaround 13
Byte 03 – Salesmanship 17
Byte 04 – The Coming Oil Crisis 22
Byte 05 – Summits, Models and Machines 26
Byte 06 – Counter-Intuitive Networks 30
Byte 07 – Linear and Non-Linear 35
Byte 08 – Exponential Growth – So Misunderstood 40
Byte 09 – Don’t Make Life Harder Than It Already Is 48
Byte 10 – The 3G Chasm – Deeper Than We Thought 53
Byte 11 – Science and Belief 58
Byte 12 – Cochrane’s Law of Secretaries 63
Byte 13 – Control Freaks – Scales of Grey 67
Byte 14 – Butterfl yWings.com 72
Byte 15 – Short-Term Economics 78
Byte 16 – No Market Savvy 82
Byte 17 – How Was Christmas Online For You? 85
Byte 18 – Wrong Shopping Protocol 90
Byte 19 – Chips in Everything – Including Me 95
Byte 20 – The Cyborgs Are Here 99
Byte 21 – Web Realities 103
Byte 22 – Another Management Goof! 107
Byte 23 – Porno or No Porno? 111
Byte 24 – Uncontrollable Bits 115
Byte 25 – Who Goes There? 119
Byte 26 – Wireless Everything 123
Byte 27 – Communications Compromised 127
Byte 28 – Insecure Thinking 132
Byte 29 – Wear, Where, Were-ables 137
Byte 30 – How Many Mobile Phones Do You Need? 141
Byte 31 – The Right Technology For The Right Job 145
Byte 32 – Network Power 149
Byte 33 – DIY Networking 154
Byte 34 – Stupid Entertainment 159
Byte 35 – Net Police 164
Byte 36 – Who’d Be a Copyright Lawyer? 168
Byte 37 – Software Licensing – Time To Get Angry 172
Byte 38 – Technology Fatigue 176
Byte 39 – Circuit or Packet – Clean or Dirty? 180
Byte 40 – It’s Our Brains That Lack Bandwidth 184
Byte 41 – Save Everything – But Don’t Be Tidy 189
Byte 42 – The Blue Sack 193
Byte 43 – Being a Squirrel 197
Byte 44 – Reliability and Downtime 203
Byte 45 – Screen Tests 208
Byte 46 – G-Force 212
Byte 47 – Naturism in Engineering 216
Byte 48 – An Invisible Revolution 222
Byte 49 – The Lull Before – Smarter Machines? 227
Byte 50 – Sleep? 231
Index 235
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