Channel Management: Marketing 04.07ISBN: 978-1-84112-195-6
Paperback
120 pages
April 2002, Capstone
 This is a Print-on-Demand title. It will be printed specifically to fill your order. Please allow an additional 10-15 days delivery time. The book is not returnable.
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Introduction to Express Exec
Introduction
What Is Channel Management?
The Evolution of Channel Management
The E-Dimension
The Global Dimension
The State of the Art
In Practice
Key Concepts and Thinkers
Resources
Ten Steps to Making Channel Management Work
Frequently Asked Questions (FAQs)
Index
Introduction
What Is Channel Management?
The Evolution of Channel Management
The E-Dimension
The Global Dimension
The State of the Art
In Practice
Key Concepts and Thinkers
Resources
Ten Steps to Making Channel Management Work
Frequently Asked Questions (FAQs)
Index
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General & Introductory Business & Management
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