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Business the Amazon.com Way: Secrets of the Worlds Most Astonishing Web Business

ISBN: 978-1-84112-155-0
Paperback
232 pages
March 2002, Capstone
List Price: US $28.00
Government Price: US $14.28
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Business the Amazon.com Way: Secrets of the Worlds Most Astonishing Web Business (184112155X) cover image
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Introduction: The Sam Walton of the Web

One: Live and Breathe E-Commerce

Two: Hire and Keep Employees Happy

Three: Focus

Four: Brand the Site

Five: Get and Keep Customers by Offering Great Value

Six: Develop Unbeatable Logistics

Seven: Stay Lean

Eight: Practice Technoleverage

Nine: Innovation and Enlightened Adaptation

Ten: Grow With the Best

Eleven: Where Do We Go From Here?

Index
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