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Power Performance: Multimedia Storytelling for Journalism and Public Relations

ISBN: 978-1-4051-9868-4
Hardcover
296 pages
June 2011, Wiley-Blackwell
List Price: US $107.00
Government Price: US $61.40
Enter Quantity:   Buy
Power Performance: Multimedia Storytelling for Journalism and Public Relations (1405198680) cover image
Other Available Formats: Paperback

"I highly recommend the information packed and valuable book Power Performance: Multimedia Storytelling for Journalism and Public Relations by Tony Silvia and Terry Anzur, to any journalists, bloggers, public relations practitioners, and business people who are seeking a hands on guide to telling story in a multimedia world. This book will transform your message from a weak and ineffective one, to an authentic and compelling story that is understood readily by the audience." (Blog Business World, 24 September 2011)

 

"A  clear, thoughtful, tip-filled tour of the unfolding world of multimedia news.  Working pros help the authors guide students toward success in these challenging new forms of storytelling."
- Jim Upshaw, University of Oregon

“This book is a valuable resource for students and professionals alike. Engagingly written, it combines clear instruction with an impressive synthesis of research and historical context on this multi-faceted topic.”
- Lee Hood, Loyola University Chicago

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