Fashion Buying, 2nd EditionISBN: 978-1-4051-4992-1
Paperback
200 pages
June 2007, Wiley-Blackwell
This is a Print-on-Demand title. It will be printed specifically to fill your order. Please allow an additional 10-15 days delivery time. The book is not returnable.
|
* Higher Education courses in fashion marketing, promotion and
buying are becoming increasingly popular
* Case studies of fashion buyers currently working for major retailers provide an insight into the variety of responsibilities for buyers within different companies.
* Case studies of fashion buyers currently working for major retailers provide an insight into the variety of responsibilities for buyers within different companies.
The new edition has been revised throughout, iwith more emphasis on buying for the internet; all the interviews have been updated or replaced.