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Global Strategy

ISBN: 978-1-4051-3610-5
Hardcover
240 pages
December 2009, Wiley-Blackwell
List Price: US $49.95
Government Price: US $31.96
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§ Focuses on capabilities, capability-building and knowledge


§ Highlights the distinction between input and leveraging in terms of capabilities


§ All chapters include sections on essential reading, student questions, summaries, case examples, and 'key terms'


§ Written by an experienced teacher possessing a strong research profile and a clear understanding of the market


§ Emphasizes organizational competences and provides a direct bridge to the strategy frameworks and concepts essential to MBA and Executive Education programs.


§ Reviews additional opportunities for making performance gains in the international environment and the additional complexity involved in managing in a global --rather than domestic –environment


§ Ideal for use in a half-semester course

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