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Textbook
Strategic Management: Issues and Cases, 2nd EditionISBN: 978-1-4051-1181-2
Paperback
264 pages
March 2004, ©2004, Wiley-Blackwell
 Other Available Formats: E-book
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This highly popular introduction to strategic management has now
been revised to take account of the latest developments in the
field.
- New edition of a highly popular introduction to strategic
management.
- Provides a clear framework for understanding the issues in
corporate strategy, supported by current case examples.
- Revised to take account of the latest development in the
field.
- Now features twelve new cases.
- Includes new chapters on issues relating to the resource-based
view of the firm, innovation, learning, and the ‘new
economy’.
- Includes a new concluding chapter looking at present and future
issues in strategic management.
- Continues to combine the latest management concepts with and emphasis on current business applications and implementation.
Related Titles
Strategic Management
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