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The Unauthorized Guide to Doing Business the Richard Branson Way: 10 Secrets of the World's Greatest Brand Builder, 3rd Edition

ISBN: 978-0-85708-061-5
Paperback
176 pages
May 2010, Capstone
List Price: US $20.00
Government Price: US $10.19
Enter Quantity:   Buy
The Unauthorized Guide to Doing Business the Richard Branson Way: 10 Secrets of the World's Greatest Brand Builder, 3rd Edition (085708061X) cover image

Des Dearlove is co founder of the media content, concepts and consulting firm Suntop Media.  He writes on business issues for magazines and newspapers throughout the world, including The Times, American Management Review and is a contributing editor to the US magazine Strategy+Business. Suntop Media’s Thought Leader Interview series is syndicated to publications in more than 25 countries.
Des is an author or co-author of numerous books. They include Generation Entrepreneur (shortlisted for the WH Smith Book Prize), Gravy Training, and Firestarters!   Des is an editor of the bestselling Financial Times Handbook of Management, now in its the third edition.

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