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Creativity at Work: Developing the Right Practices to Make Innovation Happen

ISBN: 978-0-7879-5725-4
Hardcover
240 pages
August 2002, Jossey-Bass
List Price: US $29.95
Government Price: US $15.27
Enter Quantity:   Buy
Creativity at Work: Developing the Right Practices to Make Innovation Happen (0787957259) cover image

“…the well presented ideas are relevant to us all…”(Professional Manager, January 2003)

"Jeff DeGraff is among the most creative thinkers on business today. The great benefit of Creativity at Work is that it actually sets out a framework and process for achieving innovation and applying it in real business contexts. This is great news for the rest of us who have an acute need to foster innovation in our enterprises."
-- Tom Glocer, CEO, Reuters Group

"Creativity at Work challenges the assumption that creativity is a random act of inspiration. The practices, profiles and tools provide insight for individuals and organizations alike to chart their own course to a more creative future."
-- Mark E. Jones, director, Leadership and Workforce Development, Pfizer Global Research and Development

"Here, at last, is a legible roadmap for the innovation journey. This is the book that can lead managers and executives to the spot marked, 'You are here,' as well as provide solid tools and practical advice for moving forward."
-- Michael Thompson, chair, Department of Organizational Leadership and Strategy, Marriott School, Brigham Young University

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