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Hidden Assets: Revolutionize Your Development Program with a Volunteer-Driven Approach

ISBN: 978-0-7879-5351-5
Paperback
128 pages
February 2001, Jossey-Bass
List Price: US $35.00
Government Price: US $22.40
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Hidden Assets: Revolutionize Your Development Program with a Volunteer-Driven Approach (0787953512) cover image
This is a Print-on-Demand title. It will be printed specifically to fill your order. Please allow an additional 10-15 days delivery time. The book is not returnable.

Tables, Figures, Exhibits, and Worksheets.

Preface.

Acknowledgments.

The Authors.

UNDERSTANDING THE AFFINITY APPROACH.

How Volunteers Can Strengthen Donor Relationships.

Assessing Your Organization's Level of Affinity.

GETTING THE ORGANIZATION READY.

Reaping Results Through Staff and Volunteer Collaboration.

Identifying High-Affinity Prospects and Volunteers.

Helping Volunteers Conduct Donor Interviews.

Understanding and Responding to Donors.

AFFINITY FUNDRAISING IN ACTION.

Campaigns and Special Projects.

The Annual Fund.

Adapting the Model to Fit Your Organization.

Afterword.

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