Information Masters: Secrets of the Customer RaceISBN: 978-0-471-98801-4
Hardcover
300 pages
June 1999
 This is a Print-on-Demand title. It will be printed specifically to fill your order. Please allow an additional 15-20 days delivery time. The book is not returnable.
|
||||||
1. Customer Masters are Information masters
2. Masquerade of a Hidden malaise
3. Mass-Market Customer Information Legacy
4. Litmus Test for Customer Information
5. Historical Approaches for Customer Information Initiatives
6. Seven Elements of Customer Information Competency
7. Rewards of Customer Information mastery
8. Relative Information Mastery by Industry
9. Customer masters in the 21st Century
Conclusion
2. Masquerade of a Hidden malaise
3. Mass-Market Customer Information Legacy
4. Litmus Test for Customer Information
5. Historical Approaches for Customer Information Initiatives
6. Seven Elements of Customer Information Competency
7. Rewards of Customer Information mastery
8. Relative Information Mastery by Industry
9. Customer masters in the 21st Century
Conclusion
Related Titles
General Management
.png){kind=small}
Join An E-mail ListLearn about the latest products, events, offers and content. |
