Enterprise Transformation: Understanding and Enabling Fundamental Change

Contributors.

PART I: INTRODUCTION TO TRANSFORMATION.

1. Introduction & Overview (W. Rouse).

2. Enterprises as Systems (W. Rouse).

3. A Theory of Enterprise Transformation (W. Rouse).

PART II: ELEMENTS OF TRANSFORMATION.

4. Transformational Leadership (W. George).

5. Organization and Culture Change (J. Shields).

6. Manufacturing and Enterprise Transformation (L. McGinnis).

7. Transformation in the Logistics Industry (C. White & D. Belman).

8. Services Management (B. Schneider).

9. Value-Centered R&D (W. Rouse & K. Boff).

10. Six Sigma Quality (T. Dasgupta & C. Wu).

11. Enterprise IT and Transformation (R. Basole & R. DeMillo).

PART III: TRANSFORMATION PRACTICES.

12. Turnaround Planning and Execution (S. Avila & M. Barbeau).

13. Financing in a Crisis (M. Tennenbaum).

14. Transformation and Chapter 11 Reorganization Process (P. Aronzon & T. Kreller).

15. Tax Issues in Crisis (J. Schwartzman & S. Joffe).

16. Public Relations in Crisis (M. Sitrick).

17. Lessons From the Transformation Front (W. Buran & B. Chew).

PART IV: TRANSFORMATION CASE STUDIES.

18. Newell Rubbermaid (W. Sovey).

19. The Transformation of Reebok (D. Garcia & D. Perdue).

20. Lockheed Martin Aeronautics (W. Kessler & R. Heath).

21. Doing Well by Doing Good (L. Toktay, et al.).

22. Transformation in Academia W. Rouse & D. Garcia).

Organization Index.

Author Index.

Subject Index.