Golden Circle Secrets: How to Achieve Consistent Sales Success Through Customer Values & ExpectationsISBN: 978-0-471-71857-4
Hardcover
192 pages
April 2005
 This is a Print-on-Demand title. It will be printed specifically to fill your order. Please allow an additional 10-15 days delivery time. The book is not returnable.
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Preface.
Chapter 1: Why the Golden Circle?
Chapter 2: Sales and Your Corporate Culture.
Chapter 3: The Sales Process in Depth.
Chapter 4: Sales Authenticity and Customer Connection.
Chapter 5: Prospective Customer Service.
Chapter 6: World-Class Care.
Chapter 7: Relationship.
Chapter 8: Referral.
Chapter 9: How It Began: Ben’s Golden Circle Parable.
Chapter 10: Dale’s Golden Circle “Words to Live By”.
References.
About the Authors.
Index. Additional Information.
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