Emeril!: Inside the Amazing Success of Today's Most Popular Chef

MARCIA LAYTON TURNER is an Emeril fan who has been consistently impressed with Lagasse’s success in creating a culinary empire using his name as a brand. Having won cooking contests and awards at a young age herself, Turner once considered a culinary arts career. Instead, she became a small business expert, writing the award-winning Unofficial Guide^® to Starting a Small Business (Wiley). She has written for several top magazines and Web sites, including Business 2.0 and iVillage.com.