Textbook
Marketing Tourism Destinations: A Strategic Planning ApproachISBN: 978-0-471-54067-0
Hardcover
240 pages
April 1992, ©1992
This is a Print-on-Demand title. It will be printed specifically to fill your order. Please allow an additional 10-15 days delivery time. The book is not returnable.
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Ernie Heath is Director of Tourism Promotion for the South AfricanTourist Board, in Pretoria. Previously, he was Director of theInstitute for Planning Research at the University of PortElizabeth, South Africa.
Geoffrey Wall is Professor of Geography at the University ofWaterloo, Canada. He has written several books on tourism and isinternationally known as a research scholar.
Geoffrey Wall is Professor of Geography at the University ofWaterloo, Canada. He has written several books on tourism and isinternationally known as a research scholar.