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Textbook
Management by Menu, 4th EditionISBN: 978-0-471-47577-4
Paperback
432 pages
August 2007, ©2008
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The market-leading textbook for the menu management course, this
text defines the way the subject is taught.
* Fully revised to coincide with changes in the foodservice industry.
* Contains updated chapters on uses of technology in menu development; accuracy in menus and using the menu as a marketing tool.
* New pedagogy added to reinforce active learning for students.
* Fully revised to coincide with changes in the foodservice industry.
* Contains updated chapters on uses of technology in menu development; accuracy in menus and using the menu as a marketing tool.
* New pedagogy added to reinforce active learning for students.
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