Wiley.com
Print this page Share

Data Mining Techniques: For Marketing, Sales, and Customer Relationship Management, 2nd Edition

ISBN: 978-0-471-47064-9
Paperback
672 pages
April 2004
Data Mining Techniques: For Marketing, Sales, and Customer Relationship Management, 2nd Edition (0471470643) cover image
This product is not currently available for purchase from this website.
For customer care, special sales, or to find your rep, please visit our Contact Us page.

Do you think you've discovered an error in this book? Please check the list of errata below to see if we've already addressed the error. If not, please submit the error via our Errata Form. We will attempt to verify your error; if you're right, we will post a correction below.

ChapterPageDetailsDatePrint Run
183 Error in Calculation
Variance is calculated incorrectly:

(0.92 + 9*0.12)/10 = 0.09

should be:

(0.81 + 9*0.01)/10 = 0.09
08/20/2007
260 Table 8.1
Page 260, table 8.1. The headings $1,000 and $1,500 are reversed.
11-07-2005
262 Text
Page 262. The bit starting with the third sentence should read "For Shelter Island, the midpoint of the most common range is $875. . . . rent in Tuxedo of $1,062.50."
11-07-2005
299 Table 9.2
Page 299, table 9.2. Some of the co-occurrences are wrong. OJ+Soda should be 2. Soda+Detergent should be 1.
11-07-2005
310 Table 9.6
Page 310, table 9.6. There is an extraneous degree symbol in the heading.
11-07-2005
Back to Top