Data Mining Techniques: For Marketing, Sales, and Customer Relationship Management, 2nd Edition

Michael J. A. Berry, Gordon S. Linoff

ISBN: 978-0-471-47064-9

Paperback

672 pages

April 2004

Data Mining Techniques: For Marketing, Sales, and Customer Relationship Management, 2nd Edition (0471470643) cover image

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Do you think you've discovered an error in this book? Please check the list of errata below to see if we've already addressed the error. If not, please submit the error via our Errata Form. We will attempt to verify your error; if you're right, we will post a correction below.

Page	Details	Date
183	Error in Calculation Variance is calculated incorrectly: (0.92 + 90.12)/10 = 0.09 should be: (0.81 + 90.01)/10 = 0.09	08/20/2007
260	Table 8.1 Page 260, table 8.1. The headings $1,000 and $1,500 are reversed.	11-07-2005
262	Text Page 262. The bit starting with the third sentence should read "For Shelter Island, the midpoint of the most common range is $875. . . . rent in Tuxedo of $1,062.50."	11-07-2005
299	Table 9.2 Page 299, table 9.2. Some of the co-occurrences are wrong. OJ+Soda should be 2. Soda+Detergent should be 1.	11-07-2005
310	Table 9.6 Page 310, table 9.6. There is an extraneous degree symbol in the heading.	11-07-2005