Value Planning: The New Approach to Building Value Every Day

Preface.

Acknowledgments.

PART ONE: PLANNING TO WIN.

Shareholder Value Breaks Out of the Boardroom.

Planning to Win: The Best Way to Predict the Future Is to Create It.

Value Maker Commitments: Translating Business Goals into the Decisions People Make Every Day.

Value Maker Motivation: Aligning Rewards with Shareholder Value.

Value Maker Intelligence: Managing Information to Make High Value Decisions.

PART TWO: THE ROLES PEOPLE PLAY.

Business Advisors in the Value Creation Process: The Role of Finance.

Managing for Shareholder Value: The Role of Functional Managers.

Creating Strategic Focus: The Role of Senior Management.

Living It: The Role of the CEO in Making Value Planning Part of Everyday Business.

PART THREE: AN ILLUSTRATIVE STORY.

Life Before Value Planning: Gaming the System.

Life in Transition: Steering an Aircraft Carrier.

Life in a Value Planning World: Creating Value Every Day.

Appendix A: The Value Planning Process Illustrated.

Appendix B: Current Planning Topics: A Discussion of "Silver Bullets".

Index.