The Consultant's Guide to Proprosal Writing: How to Satisfy Your Clients and Double Your Income, 3rd EditionISBN: 978-0-471-24917-7
Hardcover
320 pages
October 1998
This is a Print-on-Demand title. It will be printed specifically to fill your order. Please allow an additional 10-15 days delivery time. The book is not returnable.
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An Orientation in Proposals.
What It Takes to Write a Good Proposal.
The Development of Effective Strategies.
Some Basics of Sales and Marketing.
Gathering Market Intelligence.
In the Beginning.
Program Design.
Writing, Communication, and Persuasion.
Special Presentation Guides and Strategies.
Graphics.
The Executive Summary (and Other Front Matter).
Common Problems and Ideas for Solutions.
Miscellaneous Important Information for Proposal Writing.
Index.
What It Takes to Write a Good Proposal.
The Development of Effective Strategies.
Some Basics of Sales and Marketing.
Gathering Market Intelligence.
In the Beginning.
Program Design.
Writing, Communication, and Persuasion.
Special Presentation Guides and Strategies.
Graphics.
The Executive Summary (and Other Front Matter).
Common Problems and Ideas for Solutions.
Miscellaneous Important Information for Proposal Writing.
Index.