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Marketing Lessons from the Grateful Dead: What Every Business Can Learn from the Most Iconic Band in History

ISBN: 978-0-470-90052-9
Hardcover
192 pages
August 2010
List Price: US $21.95
Government Price: US $12.75
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Marketing Lessons from the Grateful Dead: What Every Business Can Learn from the Most Iconic Band in History (0470900520) cover image

Do you think you've discovered an error in this book? Please check the list of errata below to see if we've already addressed the error. If not, please submit the error via our Errata Form. We will attempt to verify your error; if you're right, we will post a correction below.

ChapterPageDetailsDatePrint Run
91 Errata in Text
change "50,000" to 500,000
8-Apr-17
100 Errata in Text
change "commiserate" should be replaced with "commensurate."
8-Apr-17
115 Errata in Text
change "zero" to one and change "a pandemic" to an endemic
8-Apr-17
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