Flight Path: How WestJet Is Flying High in Canada's Most Turbulent Industry

Prologue.

Graduation Day.

1. Win Your Wings from the Ground Up.

The guys behind WestJet.

2. Prepare for Takeoff.

Doing due diligence.

3. Find Good Flight Instructors.

Mentors and advisors.

4. Bring Everybody on Board.

Profit-sharing and share-purchase plans.

5. Follow Your Own Flight Plan.

Controlling destiny during early disasters.

6. Build a Fail-Safe into the Flight Plan.

Giving employees a voice.

7. Question Your Pilot.

Managing executive mistakes.

8. Fly in Close Formation.

True teamwork within and without.

9. Learn to Land on One Engine.

Productivity and empowerment in the workplace.

10. Know When to Spread Your Wings.

Going public, expanding, competing.

11. Have a Fun Flight.

Pleasing customers—and employees.

Epilogue.

Flying into the future.

A Brief History of WestJet Airlines.

Notes.

Index.