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Everywhere: Comprehensive Digital Business Strategy for the Social Media Era

ISBN: 978-0-470-65170-4
Hardcover
272 pages
March 2011
List Price: US $24.95
Government Price: US $12.72
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Everywhere: Comprehensive Digital Business Strategy for the Social Media Era (0470651709) cover image

LARRY WEBER is the author of Marketing to the Social Web (Wiley) and chairman of W2 Group, a digital ecosystem of marketing services companies that includes Digital Influence Group, a full-service digital marketing agency that is social media at its core, and Racepoint Group, a global public relations agency. Weber previously founded Weber Shandwick, the world's largest PR firm. He is the cofounder and Chairman of the Board of Directors of the Massachusetts Innovation & Technology Exchange, the largest interactive advocacy organization in the world.

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