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Inspired!: Take Your Product Dream from Concept to Shelf

ISBN: 978-0-470-63845-3
Hardcover
272 pages
December 2010
List Price: US $26.95
Government Price: US $13.74
Enter Quantity:   Buy
Inspired!: Take Your Product Dream from Concept to Shelf (0470638451) cover image

VIK VENKATRAMAN is a dreamer, free thinker, and student of life. He is the founder of both Star Power, the first 100% pure starfruit juice sold at specialty grocery stores, and V Bespoke, a fashion company offering affordable, high-quality, custom-tailored clothing. Vik is a former brand manager for Red Bull, and as a highly respected entrepreneur and management consultant with Deloitte Consulting and American Express, he has advised Fortune 500 retail, travel, and consumer product companies on a wide range of issues, including operations, marketing strategies, and manufacturing. Vik studied biomedical engineering at Columbia University, where he graduated with honors.

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