Eisenhower on Leadership: Ike's Enduring Lessons in Total Victory Management

*PROVEN FORMULA: Eisenhower on Leadership will be Alan Axelrod's first book in six years to repeat the formula that made Patton on Leadership such a bestseller--recent bestselling titles on Eisenhower have led to increased interest in this past-president and general.

*AUTHOR PLATFORM: Alan Axelrod publishes widely yet gets consistently strong reviews from the business press. He will line up strong speaking engagements on Eisenhower to coincide with the D-Day anniversary and will push his contacts at CNBC, CNN, Inc., BusinessWeek, Fortune, etc. Despite his busy schedule, this will be Axelrod's only business title in spring or autumn 2006.

*TIMELY MESSAGE: In this era of prima-donna CEO's, Eisenhower provides a model of a leader who was also a great manager--attentive to details in logistics and communications as he was in strategy and personnel. Axelrod demonstrates that Eisenhower can teach how to pay attention to the bottom line without being a micromanager--and bring out the best in people even when egos are in heated conflict.