World Wide Rave: Creating Triggers that Get Millions of People to Spread Your Ideas and Share Your StoriesISBN: 978-0-470-39500-4
Hardcover
208 pages
March 2009
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David Meerman Scott is an award-winning online marketing strategist, entrepreneur, keynote speaker, and seminar leader. He is the bestselling author of The New Rules of Marketing and PR, also from Wiley. For more information, please visit www.davidmeermanscott.com.