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Green to Gold: How Smart Companies Use Environmental Strategy to Innovate, Create Value, and Build Competitive Advantage

ISBN: 978-0-470-39374-1
Paperback
416 pages
January 2009
List Price: US $21.95
Government Price: US $13.77
Enter Quantity:   Buy
Green to Gold: How Smart Companies Use Environmental Strategy to Innovate, Create Value, and Build Competitive Advantage (0470393742) cover image

"An excellent, updated primer that tracks the A to Z of getting a grip on green as a business leader." (CNBC European Business, April 2009)
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