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Subliminal Persuasion: Influence and Marketing Secrets They Don't Want You To Know

ISBN: 978-0-470-24336-7
Hardcover
224 pages
April 2008
List Price: US $24.95
Government Price: US $12.72
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Subliminal Persuasion: Influence and Marketing Secrets They Don't Want You To Know (0470243368) cover image
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DAVE LAKHANI is President of Bold Approach Inc., the nation's first business acceleration strategy firm. He is an in-demand speaker worldwide on the topics of marketing, sales, persuasion, influence, rapid ideation, consumer seduction, and business acceleration strategy. He is also the author of Persuasion and The Power of an Hour, both from Wiley. For more information, visit www.howtopersuade.com or www.boldapproach.com.

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