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Market Research Best Practice: 30 Visions for the Future

ESOMAR, Peter Mouncey (Editor), Frank Wimmer (Editor)
ISBN: 978-0-470-06527-3
Hardcover
720 pages
April 2007
List Price: US $125.00
Government Price: US $80.00
Enter Quantity:   Buy
Market Research Best Practice: 30 Visions for the Future (0470065273) cover image

"...a collection of stimulating and thought-provoking insight...Written by experts for experts" (Professional Marketing, October 2007)
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