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Game-Based Marketing: Inspire Customer Loyalty Through Rewards, Challenges, and Contests

Game-Based Marketing: Inspire Customer Loyalty Through Rewards, Challenges, and Contests  (0470562234) cover image

Game-Based Marketing: Inspire Customer Loyalty Through Rewards, Challenges, and Contests

ISBN: 978-0-470-56223-9
Hardcover
240 pages
March 2010
List Price: US $24.95
Government Price: US $12.72
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