Make Your Company and Career More Sustainable by Climbing the Green Ladder

The twin challenges of the economic meltdown and climate change means we must act quickly to evolve our businesses to weather the storm. You can ensure your company or organization saves money, reduces environmental damage and improves its performance while you advance your personal reputation and further your career. 

Whatever your level or industry, CLIMB THE GREEN LADDER (Wiley, January 2010; $27.95) by Amy Fetzer and Shari Aaron offers practical knowledge to help you make a difference. Whether you’d like to transform your entire company or just get your colleagues recycling, CLIMB THE GREEN LADDER will provide you with the tools and motivation to move your company (and career) towards a more successful, more sustainable future. 

Authors Amy Fetzer and Shari Aaron undertook extensive research to find out what works and what doesn’t. They surveyed hundreds of employees and employers, and interviewed over 80 sustainability specialists who have successfully changed their workplaces from within to reveal the secrets of their success. 

Step by step, CLIMB THE GREEN LADDER identifies the key themes that underpin successful sustainability strategies, including real-life case studies from people who’ve done it, to create a comprehensive tool-kit for action. 

CLIMB THE GREEN LADDER sets out to provide a roadmap to achieving a thorough diagnosis of what it means to be socially responsible, and how an individual can have a positive impact on the success of an organization.  It will help employees to solve sustainability issues by showing them how they can put these intangible values into action to ensure the company increases positive environmental, social and economic impacts while reducing risks, strengthening loyalty, brand reputation and competitive advantage.